We are nōuxx.
Empowering anyone with a menstrual or reproductive life cycle to better understand and nourish their bodies
Meaning behind our name
Our company name, nōuxx, is derived from our driving mission and core values. “nōu” stands for nourishing, and is followed by “xx”, representing the female chromosomes for all people assigned female at birth therefore inclusive to our target audience and our true customer base, regardless of gender identity, race, ethnicity, and culture.
Meet our founders
Jana Adam – CEO & Cert. scientific nutritionist
Jana (on the right) is a retail and e-commerce expert with a passion for female health, nutrition, and wellness. Before founding nōuxx, she was Director of Global Commercial & Operations Strategy at Gorillas, Europe’s fastest unicorn offering on-demand courier delivery across international markets. Prior to this, she worked at Lidl, Europe's largest grocery retailer.
Nadine Ebo – COO & CPTO
Nadine (on the left) is a supply chain and tech expert. Before founding nōuxx, she was Director of Product for Supply Chain and Dark Stores at Gorillas and then moved to Getir (which acquired Gorillas) as Global Head of Digital Transformation. Prior to that, she worked at HelloFresh International and Casper Sleep, one of New York's best-known e-commerce unicorns. Nadine has a bachelor's degree (B.A.) from New York University and brings with her a strong passion for health, wellness, and fitness training.
XX Health must be a priority, not a mystery
That's why we are stepping up after centuries of female and trans exclusion from medical research. Our formulations are developed in collaboration with our XX Health Advisory Board
Our guiding principles
We believe in making a lasting impact beyond our business. Our guiding principles are based on the Sustainable Development Goals (SDGs) of the United Nations with a focus on:
Good Health and Well-being
Gender Equality
Decent Work and Economic Growth
Responsible Consumption and Production